He aha ka Network Marketing, he aha ka MLM, Nā Model Business

ʻO Network Marketing, i ʻike ʻia ʻo Multi-Level Marketing (MLM), he kumu hoʻohālike ʻoihana kahi e kūʻai pololei ai nā ʻelele kūʻokoʻa i nā huahana a lawelawe paha o kahi hui i nā mea kūʻai.

ʻAʻole uku ʻia kēia mau reps no kā lākou kūʻai wale ʻana, akā no ke kūʻai aku ʻana o ka poʻe a lākou e kiʻi ai e hui pū i ka hui ma ke ʻano he reps. Hoʻokumu kēia i kahi "pūnaewele" o nā ʻelele e hana pū ana e kūʻai aku i nā huahana a i ʻole nā ​​​​lawelawe a kūkulu i ka ʻoihana.

ia e pōmaikaʻi ai

ʻO kekahi o nā pōmaikaʻi nui o Network Marketing ʻo ia ka mea e hiki ai i nā poʻe ke hoʻomaka i kā lākou ʻoihana ponoʻī me nā kumukūʻai hoʻomaka haʻahaʻa. Hiki i kēia ke ʻoluʻolu loa i ka poʻe e makemake ana e lilo i haku no lākou, e hoʻonohonoho i kā lākou papa manawa ponoʻī, a loaʻa i ka hiki ke loaʻa kahi kālā nui.

Nā pilikia mua

Eia naʻe, ʻaʻole ʻo Network Marketing me ka ʻole o kāna mau pilikia. ʻO kekahi o nā luʻi nui ʻo ke kūkulu ʻana i kahi hui kūleʻa o nā ʻelele. He mea paʻakikī paha kēia no ka mea ʻaʻole he poʻe limahana nā ʻelele akā he poʻe ʻaelike kūʻokoʻa. ʻO ka hopena, pono lākou e hoʻoikaika e hana ikaika a kūleʻa iā lākou iho.

ʻO kekahi paʻakikī ʻē aʻe he nui ka poʻe e ʻike i ka Network Marketing ma ke ʻano he scam a i ʻole pyramid scheme. ʻO kēia no ka mea ua loaʻa kekahi mau hana o ke kānāwai a i ʻole nā ​​hana pono ʻole i ka ʻoihana. He mea nui ia e noiʻi maikaʻi i nā manawa kūpono ʻo Network Marketing ma mua o ke komo ʻana i mea e hōʻoia ai he kūpono a hoʻokō i nā kānāwai a me nā lula.

Nā papahana holomua

He mea koʻikoʻi nō hoʻi nā kumu kūʻai kūʻai kūpono e hoʻolaha i ka ʻoihana a me nā huahana. Hiki i kēia ke hoʻokomo i ke kūʻai aku ma ka pūnaewele, ka pāpaho pūnaewele, nā hanana pūnaewele a me nā pilina pilikino. Pono nō hoʻi e hoʻolako i ke aʻo ʻana a me ke kākoʻo i nā lālā o ka hui.

I mea e kūleʻa ai i ka Network Marketing, he mea nui ia e ʻike maopopo i nā huahana a i ʻole nā ​​​​lawelawe i kūʻai ʻia a hiki ke kamaʻilio i kona waiwai i nā mea kūʻai aku. He mea nui nō hoʻi ka loaʻa ʻana o kahi ʻano hana ikaika, hoʻonohonoho a hoʻoikaika a hiki ke kūkulu a hoʻokele i kahi hui.

Ka helu ʻana i ka ʻoihana kūʻai pūnaewele

ʻO ke ala maikaʻi loa e hoʻokolokolo ai i nā ʻoihana i hoʻopili maikaʻi i ke ʻano ʻoihana marketing Network, ʻo ia ka huli ʻana, ka ulu ulu a me ka nui o ka pūnaewele.

Hiki iā ʻoe ke ʻike i kahi papa inoa pololei o ka honua holoʻokoʻa o nā ʻoihana 100 kiʻekiʻe, i hoʻonui ʻia i 2021 a hōʻuluʻulu ʻia e nā epixels.

Ma waena o nā mea mua:

• ʻO Amway: ʻO ka Hui MLM Nui loa o nā manawa a pau! Ua lanakila ʻo ia i ka ʻoihana kūʻai pūnaewele no nā makahiki he ʻumikumamālima i hala. Me kāna hui kaikuahine, ʻo Alticor, ʻo Amway wale nō ka hui MLM i loaʻa ka helu nui o nā hui ʻoihana a me nā hui pili. Hoʻokahi miliona kāna mea kūʻai aku ma mua o 100 mau ʻāina a puni ka honua;
• Herbalife: Ma waena o ka poʻe kahiko loa i ka ʻoihana, ua loaʻa iā Herbalife kahi kūlana kiʻekiʻe ma ka ʻoihana kūʻai pūnaewele. ʻOiai ke komo ʻana i nā hoʻopaʻapaʻa kālepa honua, ʻaʻole hiki ke lanakila ka hui MLM me kāna kūʻai ʻana i nā huahana meaʻai. Ua loaʻa iā ia kahi waiwai nui o $ 250 miliona ma 1996, e lilo ana i mea lanakila mua ma ka ʻoihana kūʻai pūnaewele;
• ʻO Mary Kay: I ka makahiki 1963, ua hoʻomaka kekahi wahine i kapa ʻia ʻo Mary Kay Ash i kāna ʻoihana ponoʻī. Ua makemake ʻo Ash e hāʻawi i nā wahine i ka manawa e kūleʻa ai iā lākou iho. ʻO ka manaʻo o Ash e kūʻai aku i kāna mau huahana ma o ka pūnaewele a me nā pāʻina hale he lanakila koke, a ma kahi o 60 mau makahiki ma hope, ʻo Mary Kay he hui miliona miliona e hana ana ma mua o 40 mau ʻāina a puni ka honua. Nui nā papahana i hana ʻia ma ia wahi kuleana kaiapuni a nā manawa kūpono;
• ʻO Vorwerk: i nā makahiki i hala iho nei ua hoʻopaʻa ʻia ka ulu ʻana ma waena o 5% a me 10%. Loaʻa i nā ʻano huahana like ʻole o Vorwerk nā lako hale, mālama home a me nā mea hoʻonaninani. Hana ʻia ka hui ʻo Vorwerk ma 75 mau ʻāina a puni ka honua. ʻO kāna mau māhele ʻo Lux Asia Pacific, Kobold a me Thermomix appliances, Jafra Cosmetics a me nā lawelawe kālā hui akf.
• Avon: Ke hana nei ma ka MLM mua me 6,4 miliona mau mea kūʻai aku. Mahalo i kāna mau hoʻolālā kūʻai kūʻai koʻikoʻi, ʻo ia ka lua o ka ʻoihana kūʻai pololei wikiwiki loa ma ka honua, ma hope o Amway, e pili ana i ka ulu kūʻai.

Ercole Palmeri

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