Ngaba injini yokukhangela zikaGoogle iqonda njani izibhalo?

Kwiminyaka ethile, iGoogle ivelise i-algorithm ekwaziyo ukuqonda izicatshulwa. Ngesi sizathu, inkalo esisiseko ekhethekileyo yokuchongwa kweengcali ze-SEO okanye umkhupheli kukubhala nokufundeka. Isicatshulwa kufuneka sanelise iimfuno zabasebenzisi, kwaye sandise isikhundla kwi-SERP.

Ngaba siqinisekile ukuba uGoogle uyasiqonda isicatshulwa?

Siyazi ukuba iGoogle iyasiqonda isicatshulwa, kodwa ngaphakathi kwemida ethile. Into ebaluleke kakhulu kukuba iGoogle ikwazi ukuthelekisa ngokuchanekileyo uhlobo lomsebenzisi kwibhar yokukhangela, kunye nesiphumo sokukhangela. Ukwenza oku, iGoogle ayinakuthembela kuphela kulwazi olwenziwa ngumsebenzisi, eyile datha yemeta.

Ngapha koko, siyazi ukuba kuyenzeka ukubahlulahlise isivakalisi esingasetyenziswanga kwisicatshulwa (nangona kusekuziqhelanisa kakuhle nokuchonga nokusebenzisa ibinzana elinye okanye amanye amabinzana athile). Ke, uGoogle wenza okuthile ukuze afunde kwaye avavanye isicatshulwa esikwiphepha lewebhusayithi yakho.

Unokuba nomdla: Ukukhangelwa kwelizwi le-SEO kunye nempumelelo yoMncedisi woBuntu

Injani imeko yangoku?

Indlela esetyenziswe nguGoogle ukuqonda izicatshulwa ayaziwa. Oko kukuthi, ulwazi alufumaneki ngendlela elula nesimahla. Siyazi, ukugweba ngeziphumo zophando, ukuba usemninzi umsebenzi ekufuneka wenziwe ukufezekisa iziphumo ezilungileyo. Kodwa kukho eminye imikhondo apha naphaya apho sinokufikelela kwisigqibo esinomdla.

Umzekelo, siyayazi ukuba uGoogle uye wenza amanyathelo amakhulu ukuqonda imeko. Siyazi nokuba uGoogle uzama ukumisela ukuba amagama kunye neengcinga zinxulumana njani.

UkuNgeniswa kwamagama

Indlela enomdla iGoogle igcwalise ngayo amalungelo awodwa omenzi wechiza kwaye yasebenza kuyo ibizwa Ukuncamathela kwamagama, "Iintlanganiso zamagama" okanye "Amagama ahambelana nayo". Ukubhabha ngaphezulu kweenkcukacha, injongo kukusisiseko sokufumanisa ukuba ngawaphi amagama ahambelana ngokusondeleyo namanye amagama. Ngokwenyani: isoftware ithatha inani elithile lesicatshulwa, ibahlalutye kwaye ichonge awona magama adla ngokuhlangana rhoqo, kwaye ajike igama ngalinye libe luthotho lwamanani. Ngale ndlela kunokwenzeka ukuba umele amagama njengenqaku kwisithuba somzobo, njengesakhiwo sokusasaza.

Umzobo ke ofunyenweyo ubonakalisa ukuba ngawaphi amagama ahambelana kwaye njani. Ngokuchanekileyo, ibonakalisa umgama phakathi kwamagama, imele uhlobo lwegalala eyenziwe ngamagama.

Ke, umzekelo, igama elifana "namagama aphambili" liya kusondela kakhulu "kubhalo lokubhala" endaweni yokuthi "izixhobo zasekhitshini".

Le nkqubo inokusetyenziswa kokubini kumagama nakwizivakalisi kunye / okanye kwimihlathi .. Ukuba kukhulu iseti yedatha ekondla inkqubo, ngcono i-algorithm iya kukwazi ukwahlulahlula kunye nokuqonda amagama, iqonde indlela esetyenziswa ngayo kwaye zithetha ntoni.

Ngokwenyani, uGoogle unesiseko sedatha esiquka inethiwekhi iphela. Ke, ngokoluhlu lwengcaciso yolu ubungakanani, kunokwenzeka ukwenza iimodeli ezithembakeleyo ezinokuthi zivavanye ixabiso lesicatshulwa kunye nomxholo.

Izixhobo ezinxulumene noko

Ukusuka kunxibelelwano lwamagama, sithatha inyathelo elincinci ukuya kumxholo wezinto ezinxulumene noko. Ukuba sizama ukukhangela, sinokubona ukuba yintoni amaqumrhu achaphazelekayo. Ngokuchwetheza "iindidi zepasta", encotsheni ye-SERP kufuneka ubone "I Formati della Pasta". Ezi ntlobo zepasta kufuneka nazo zahlulwe kancinane. Zininzi ii-SERPs ezifanayo ezifanayo ezibonakalisa indlela amagama kunye neengcinga ezinxibelelana ngayo.

Ilungelo elilodwa lomenzi wechiza elinxulumene nezinto ezilifakelwe nguGoogle ngenene lithetha ngogcino lweenkcukacha ezinxulumene nezixhobo. Le yindawo yokugcina idatha apho iikhonsepthi okanye izinto, njenge-pashiya zigcinwa khona. La maziko nawo aneempawu. ILasagna, umzekelo, yipasta. Yenziwe kunye nepasta. Kwaye kukutya. Ngoku, ngokuhlalutya iimpawu zamacandelo, banokuhlelwa ngokwamaqela kwaye bahlelwe ngazo zonke iintlobo zeendlela ezahlukeneyo. Oku kuvumela iGoogle ukuba iqonde ngcono indlela amagama ahambelana ngayo kwaye, ke, ukuqonda ngcono imeko.

Izigqibo ezisebenzayo

Ukuba uGoogle uyakuqonda umxholo wephepha, ngokuqinisekileyo liya kulivavanya kwaye ligwebe umxholo walo. Ukuphucuka kwembalelwano ngombono kaGoogle, kungangcono amathuba akho okuba kubungqina. Kuya kuba yimfuneko ukubonisa ngokucacileyo. Kwindlela ebanzi, ukucacisa iingcinga ezinxulumene noko.
Izicatshulwa ezilula, ukucacisa ngokucacileyo ubudlelwane phakathi kweekhonsepthi ezahlukeneyo, nceda abafundi bakho ukuba baqonde ngcono, kwaye bancede noGoogle.

Ubunzima, ukungqinelani kunye nokubhalwa ngendlela engalunganga kuhlala kunzima ukuqonda ebantwini naseGoogle. Kuya kufuneka uncede injini yokukhangela iqonde izicatshulwa zakho ngokugxila:

• Ukufundeka kakuhle, oko kukwenza ukuba isicatshulwa sakho kube lula ukusifunda njengoko kunokwenzeka ngaphandle kokwenza umyalezo wakho;
• Isakhiwo esilungileyo, esongeza imibhalo engezantsi kunye notshintsho olucacileyo;
• Umongo olungileyo, oko kukuthi, ukongeza iinkcazo ezicacileyo ezibonisa indlela le nto uyithethayo ibhekisa kwinto esele yaziwa ngesihloko

Isiphumo esihle siya kunceda abafundi bakho kunye noGoogle baqonde isicatshulwa sakho, kwaye ke ngoko zonke iinjongo ozibekele zona.

Ingakumbi kuba uGoogle kubonakala ngathi uzama ukwenza imodeli exelisa indlela thina bantu silusebenzisa ngayo ulwimi kunye nolwazi.

Kwaye oku kusenza ukuba sicinge ukuba uGoogle usasebenzisa amagama aphambili, ukuthelekisa iphepha lakho nombuzo.