Isicwangciso sokwenziwa kwezinto ezintsha siqulathe imigaqo-nkqubo, iindlela zophando kunye nezicwangciso eziliqili eziyimfuneko ukuphumeza iinjongo ezimiselweyo. Ngokwesiseko yimodeli yeshishini lokucwangcisa izinto ezintsha kwaye iya kuba sisikhokelo sokuphucula inkunzi yenkampani yakho.
Ukusungula izinto ezintsha akwenzeki ngamabona-ndenzile; Ukwenziwa kwezinto ezintsha kuphuma kwimeko-bume ecocekileyo egxininisa ukuphuhliswa ngabom kweengcamango ezintsha. Ukudala indlela yokucinga esebenzayo yokuqalisa inguqu kubalulekile kuwo nawuphi na umbutho onqwenela ukudala inzuzo yokhuphiswano, ukwenza ukucwangciswa kwekamva kusebenze ngakumbi.
Iimfuno zabathengi ziya kubonakala zahluke kakhulu ngokusekwe kuhlobo lokuqamba izinto ezintsha olulandelwa ngumbutho wakho. Umzekelo ngesicwangciso sobuchule esizinzileyo, uya kujonga abasebenzisi bangoku kunye neemfuno zabo. Ngesicwangciso sokuyila esigqibeleleyo uya kugxila kwintengiso entsha, eyahlukileyo kunye "engasetyenziswanga" ukuze ubambe amandla okwenza izinto ezintsha.
Isicwangciso sokuyila sigxile kwi iimpawu eziphambili zenkampani:
Ayizizo zonke izinto ezintsha ezifanayo kwaye xa uphuhlisa isicwangciso sobuchule, kuya kufuneka uqonde ukuba loluphi uhlobo lwezinto ezintsha oza kuzifuna. Nazi iintlobo ezine eziphambili zokusungula izinto ezintsha.
Ukuzinzisa uTshintsho lolona hlobo luxhaphakileyo lokuyila kwaye lujolise ekuphuculeni endaweni endaweni. Olu hlobo lokutsha lugxininisa ukuphuculwa kwezenzo ezikhoyo kunye nobuchule ngokujolisa kwiingxaki ezaziwa ngumsebenzisi.
Ukwakha kubuchule bakho obukhoyo kunye nokukhonza isiseko sakho sabathengi yinto ebalulekileyo onokuthi ugxininise kuyo kwaye ihlala ihambelana kakhulu nexabiso lenkampani yakho. Ngelixa ukuxhasa ukutsha kusoloko kubalulekile, kunomgangatho ophantsi kunabanye kwaye unokuziva umile emva kwexesha elide.
Utshintsho oluphazamisayo kuxa ugqithisa iimfuno zesiseko sakho sabathengi abakhoyo ngokubonelela ngento enkulu kuneemfuno zabo kunye nokutsala imakethi entsha kwezi zakhono.
Ukutsha okuphazamisayo kunokuhlangabezana neemfuno zabasebenzisi abakhoyo ngelixa kuvula imarike entsha, kodwa ngokuqhelekileyo isetyenziselwa ukujolisa kwimarike engasetyenziswanga eya kuthatha indawo ekhoyo.
Olu hlobo lokusungula lunokuba luncedo xa lwenziwe ngokuchanekileyo, kodwa luphakamisa ukungaqiniseki njengoko lubeka impilo yesiseko sakho somsebenzisi emngciphekweni. Nangona kunjalo, ukuba uyenza ngempumelelo, ulungele ukukhula ngakumbi kwiinyanga ezizayo.
Utshintsho oluluqilima sesona sicwangciso sinesibindi sokuyila kuzo zonke kwaye sifuna ukuba uchithe imakethi yangoku ukukhangela entsha. Olu hlobo lokutsha ludla ngokuba luphawu lotshintsho oluphawulekayo ngaphakathi kwintlangano kwaye lunokubonisa umzamo ophazamisayo kwimarike entsha.
Xa ukhokela ukuvela kwezinto ezintsha, umbutho kufuneka ubandakanye itekhnoloji ye-cutting-edge kunye nemodeli yeshishini elitsha ukuhambisa into engazange yenziwe ngaphambili. Ukugqibezela inguqulelo entsha kunqabile ngokwentelekiso, kodwa kunengeniso egqithisileyo xa kugqitywe ngempumelelo.
Inguqulelo yoyilo lwezakhiwo igxile kancinci ekukhuleni nangaphezulu kutshintsho lweshishini lolwakhiwo. Igxininisa utshintsho olupheleleyo ngaphakathi kwintlangano, kunye notshintsho oluvela kuzo zombini itekhnoloji entsha kunye nemodeli entsha yeshishini.
Ukwenziwa kwenguqulelo yoyilo lwezakhiwo kunokuba nzima kakhulu ngenxa yesixa sotshintsho lwangaphakathi nangaphandle olufunekayo ukuze lugqitywe ngempumelelo. Iziqwenga zale modeli aziyiyo into entsha xa zibekwe zodwa, kodwa ziiarhente ezibalulekileyo zotshintsho ezikuvumela ukuba uqalise ishishini lakho lilonke.
Isicwangciso sobuchule ngasinye siya kwahluka kwaye silungelelaniswe ngokusondeleyo nenye yeentlobo zenguqulelo ezidweliswe ngasentla. Ngelixa umbutho ngamnye uneenjongo ezizodwa kunye neendlela ezahlukeneyo, kukho iindlela ezilungileyo zokudala isicwangciso sobuchule esiya kunceda naliphi na ishishini. Nazi ezinye izikhokelo ezibalulekileyo ekufuneka uzilandele xa usenza isicwangciso sokwenza izinto ezintsha.
Inyathelo lokuqala ekudaleni isicwangciso sobuchule kukuqonda ukuba uphi ngoku nalapho unokuphucula khona kakhulu. Oku kuya kuba linqaku eliphambili ekukhetheni uhlobo lokutsha onokuthi useke kulo isicwangciso sakho kuba kuya kufuneka uqikelele ukuba uya kuyeka okanye ujongane nemarike ekujoliswe kuyo.
Ukuqonda isazisi sophawu lwakho, ixabiso lomthengi, kunye nokugxila kwangoku kubalulekile ekudaleni isicwangciso sobuchule esihambelana nombutho wakho. Ngexesha lale nkqubo, kunokuba luncedo ukwenza uhlalutyo lokhuphiswano ukufumanisa ukuba abanye abadlali bavela phi kwinkqubo yakho yendalo yokhuphiswano kunye nokuba oku kunokuchaphazela njani utshintsho lwakho lwexesha elizayo.
Kubalulekile ukwenza uhlalutyo lwangaphakathi ekuqaleni kuba lubeka inqanaba lohlobo lwesicwangciso sobuchule obukhethayo kunye nendlela obeka phambili ngayo ikamva.
Nje ukuba ugqibe isikhundla sakho, kufuneka uqale ukuphanda iimfuno zabathengi bakho. Ukuqonda iimfuno eziguqukayo zesiseko sabathengi bakho kubalulekile ukuze uhlale uhambisa ixabiso ngemveliso / inkonzo yakho.
Ngokuxhomekeke kwinguqulelo ogxile kuyo, unokufuna ukugxila kwiinkalo ezahlukeneyo ngokunxulumene neemfuno zabathengi bakho. Umzekelo, ukuba udala isicwangciso sokuqalisa esiphazamisayo, unokuqwalasela ngokufutshane iimfuno zesiseko sakho esikhoyo somsebenzisi, kodwa uya kugxila kakhulu kwimakethi yakho ekujoliswe kuyo, ekusafuneka iqwalaselwe.
Ezi nkcukacha ziya kuba ngundoqo ekuphuhliseni ixabiso kunye nomyalezo ngaphakathi kwishishini lakho, ngoko ke kubalulekile ukuba wakhe ukuqonda okucacileyo ukuba ngubani imarike ojolise kuyo kwaye ungahlangabezana njani neemfuno zabo ngempumelelo.
Nje ukuba wenze isishwankathelo sokuba abathengi bakho baya kuba ngubani, kufuneka uqonde ukuba kutheni beza kukhetha imveliso / inkonzo yakho. Kulapho isiphakamiso sakho sexabiso singena khona.
Isindululo sakho esikhoyo sexabiso senzelwe ukuvela njengoko usenza isicwangciso sakho sokuqalisa. Le ngxelo iya kubandakanya utshintsho olupheleleyo kwishishini lakho ngokusungula kwakho, kodwa iya kujongana nokuba kutheni umthengi eza kukhetha imveliso yakho kunye nento aya kufumana kuyo. Isindululo sexabiso lesicwangciso sakho sokuqalisa kufuneka sifane nexabiso onikela ngalo ngemveliso yakho yokugqibela.
Eli xabiso alifanelanga ukuba lifane nanamhlanje, ke qiniseka ukuba uyayiqonda indlela isicwangciso sakho sokwenza izinto ezintsha esahlula ngayo ishishini lakho kwaye silibonakalise kwisindululo sakho sexabiso eliguqukileyo.
Isinyathelo sokugqibela ekudaleni isicwangciso sobuchule kukuqulunqwa kweendlela kunye neendlela eziza kuba negalelo ekuphunyezweni kwesicwangciso. Ukwenza isicwangciso sakho sobuchule obutsha ngokungaguquguqukiyo nangokufanelekileyo, kufuneka uqonde indlela yokwakha inyathelo ngalinye ukwenza imveliso yokugqibela enexabiso.
Iziqwenga ezenza isicwangciso sakho sokuvelisa izinto ezintsha ziya kugxila ekuphuhliseni, kuphando, ekuthengiseni nasekunxibelelaneni nezisombululo zakho ezitsha. Kubalulekile ukunciphisa isicwangciso sakho sokuqalisa kwiiprojekthi ezithile eziya kuthi zibe negalelo kwiinjongo zizonke ozakhela kuzo. Sebenza kunye neenkokeli zeqela elinoxanduva lwe-R&D, uphuhliso kunye nokuthengisa ukuqonda ukuba ungenza njani ukuze iinjongo zakho zifezekiseke kwaye zifezekiseke. Le yeyona nto ilungileyo onokuyenza ukuze uqiniseke ukuba isicwangciso sakho sobuchule sakhiwe rhoqo kwaye siphuculwa ngokuhamba kwexesha.
Ukwakha isicwangciso sobuchule obutsha kulula ukuba kwenziwa ngekonsathi neqela lonke. Ukuququzelela intsebenziswano, kukho iitemplate ezimbalwa ezenza kube lula kakhulu ukwenza isicwangciso sobuchule.
Imodeli ye-waterfall yokukhethwa kwesicwangciso ikuvumela ukuba wenze isicwangciso sobuchule obupheleleyo kwifomathi ehleliweyo. Yahlula icandelo ngalinye lenkampani kwiqela layo. Kudinga ukucinga malunga nokuba icandelo ngalinye lisebenzisana njani, ekugqibeleni lidala isicwangciso esinolwazi kwaye sihlanganiswe ngokupheleleyo.
Lo mzekelo ugxininisa intsebenziswano phakathi kwemisebenzi yangaphakathi, ebonisa ukuba unxibelelwano kunye nokulungelelaniswa okubaluleke kangakanani ekuqaliseni impumelelo.
Ukuba ufuna ukwazi ngakumbi malunga nesicwangciso sokukhetha imodeli yeengxangxasi, ungayisebenzisa simahla apha.
I-matrix ye-innovation ambition matrix yimodeli enceda ukumisela ukuba yeyiphi into entsha ekufuneka ibe yinxalenye yemodeli yeshishini elingundoqo kwaye leliphi ekufuneka libe yinxalenye yolwando olukhulu. Xa usenza isicwangciso sokwenza izinto ezintsha, ukuqonda ukuba luhlobo luni lolutsha olugxile kulo lubalulekile kwaye ukusebenzisa i-matrix ye-innovation ambition kunokunceda ukucacisa esi sigqibo.
Ukwenziwa kwezinto ezintsha yinxalenye ephambili yalo naliphi na ishishini lempumelelo, kwaye ukulenza libe bhetele kunokoyikisa ukungabikho kwesicwangciso-qhinga esiluqilima. Ngethemba, esi sikhokelo sikuncede ukuba uqonde ukuba yintoni na isicwangciso sokuyila, kutheni sibalulekile, kunye namanyathelo okuqala onokuthi uwathathe ukuze uzakhele ngokwakho.
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