Iyini i-Predictive Analytics, futhi kungani ibalulekile ebhizinisini

Ukuhlaziya okuqagelayo kuyadingeka ukuze uqonde umhlaba wemvelo futhi wenze izibikezelo ezinembile ngawo. Kuyindlela eqhutshwa yidatha efunda ukuthi inkampani nendawo yayo isebenzisana kanjani njengohlelo. Futhi ukuthi ingaba nomthelela kanjani endaweni ezungezile ukuze kuzuzwe imigomo ebekiwe. 

Kukhona ukufana okucacile phakathi kwendlela idatha eqoqwa ngayo, ekhethiwe, ehlaziywa ngayo, futhi ekugcineni imodelwe ukuze kuhlaziywe okubikezelwayo, kanye nokuthi noma iyiphi isayensi yakha kanjani indikimba yolwazi futhi ibeka isiteji sokuqaphela nokubikezela okuyinkimbinkimbi. 

Ake sibheke izibalo zokubikezela nokuthi zisebenza kanjani, kanye nezibonelo ezithile.

Izibalo zokubikezela: kuyini?

Izibalo zokubikezela kuyindlela yokubikezela yesayensi ezama ukuhlonza izehlakalo zesikhathi esizayo [noma kalula; hlola amathuba okuba nemiphumela ]. Amamodeli amaningi ezibalo ezibikezelayo asekelwe kudatha eqoqwe ngokuhamba kwesikhathi futhi ahlanganisa okuguquguqukayo. Ngempela, idatha yomlando ibalulekile ekuhlonzeni amaphethini namathrendi kule ndlela.

Amamodeli ezibalo zokubikezela ahlanganisa amamodeli okuhlukanisa, amamodeli ahlanganisayo, amamodeli okubikezela, amamodeli ochungechunge lwesikhathi nabanye abaningi. Bahlanganisa idatha eqoqwe ngaphambilini nokumodela okuqinile kwekhompyutha, ukuhlaziywa kwedatha, nokufunda komshini ukuze kuhlonzwe ukuhlobana phakathi kokuhluka okuthile ukuze kubikezelwe amathrendi azayo. Umhlaziyi wedatha ngokuvamile uqala ngenani elikhulu nelifaneleka kakhulu ledatha etholakalayo futhi ubheka amaphethini aphindayo avumela amamodeli aqagelayo ukuthi akhiqize izibikezelo ezinokwethenjelwa.

Ngempela, izinkampani zingasebenzisa ukuhlaziya okubikezela ukuhlola izindlela ezintsha zokwandisa ukuguqulwa kwamakhasimende kanye nezibalo zokuthengisa ngenkathi zinciphisa ingozi yokuzama izindlela ezintsha namasu. Lokhu kungenzeka ngenxa yenani elikhulu ledatha yekhasimende eligeleza lisuka ekusebenziseni iwebhusayithi, uku-oda imikhiqizo, kanye nezibikezelo ezivela kweminye imithombo ezonemba kakhulu njengoba inkathi Yedatha Enkulu iqhubeka.

Ukuze ufingqe lesi sahluko, khumbula ukuthi izibalo zokubikezela, ezisebenzisa izibikezelo eziqhutshwa idatha, zisiza izinkampani ukuthi zilindele imiphumela engaba khona yezinguquko zamasu. Zonke zisekelwe kudatha yomlando ehlelwe ngezindlela ezihlukahlukene ukuze kubikezelwe amanani esikhathi esizayo.

Manje ake sibheke ezinye izimo zokusebenzisa

Izinhlelo zokusebenza ezingu-7 zezibalo ezibikezelayo zomhlaba wangempela

Ngokucubungula idatha yangaphambilini yabathengi kusetshenziswa isofthiwe yezibalo ezinamandla, ukuhlaziya okubikezelayo kuye kwasiza izinkampani eziningi (isb. I-Netflix, i-Amazon, ne-Walmart) ukuklama amasu nokwenza izinqumo ezihlakaniphile nezingabizi kakhulu zesikhathi esizayo. Ingasetshenziswa ngezindlela ezehlukene ukwenza imisebenzi ebalulekile yebhizinisi; ezinye izinhlelo zokusebenza ezidumile zifaka:

Ukuhlonzwa kokukhwabanisa

Ukuze ukhombe izinsongo, amamodeli aqagelayo angathola okudidayo kwesistimu nokuziphatha okungajwayelekile. Ingaphakelwa ngedatha yomlando ekuhlaselweni ku-inthanethi nezimo zokukhwabanisa ukuze yazise abasebenzi ngokuziphatha okufanayo futhi ivimbele abaduni nabasengozini ekungeneni ohlelweni. Kungasiza futhi ukuthola yonke into ekhona okuhlobene nengozi yemali , kusukela ekukhwabaniseni komshwalense kuya ekubikezelweni kwengozi yezikweletu, kanye nokuhlonza amaphethini ezindaweni zobugebengu obuphezulu.

Abasizi bomuntu siqu ababonakalayo

I-Siri, i-Ok Google ne-Alexa zithuthukisa ulwazi lwamakhasimende ngokufunda ekusebenzelaneni nokubikezela impendulo yamakhasimende. Njengoba ama-bots azifundela wona ngokusebenzisa ingxenye ye deep learning, yenza izinkampani zikwazi ukuphatha kangcono amakhasimende ngaphandle kokuqasha abasebenzi abakhulu abasekelayo.

Ukuhlola ingozi

Izibalo eziqagelayo zisiza ekuboneni nasekulawuleni ubungozi ngokusebenzisa ama-algorithms okufunda komshini kumadathasethi ahlanganisiwe ukuze kwembule amaphethini, ukuhlobana nokuba sengozini, kanye nezinguquko zemephu ngaphakathi komkhakha othile. Ngalolu lwazi, abaholi bamabhizinisi bangathatha izinyathelo zokuphepha ukuze bagweme izingozi zokusebenza ezingaba khona.

Ukuxilongwa kwezokwelapha

Amamodeli ezibalo ezibikezelayo asiza ukuqonda izifo ngokunikeza ukuxilonga okunembile okusekelwe kudatha yomlando. Isibonelo, ochwepheshe bezempilo bangayisebenzisa ukukhomba ukuthi yiziphi iziguli ezisengozini yokuthola izimo ezithile, njengesifo samathambo, isifo sikashukela kanye nesifuba somoya. Ngakho-ke, ochwepheshe bezokunakekelwa kwempilo bazokwazi ukunikeza ukunakekelwa komuntu siqu nakakhulu.

Qagela ukuthenga ukuziphatha

Izibalo eziqagelayo zenza kubelula ukwenza kube ngokwakho kanye nemikhankaso yokumaketha eqondiswe kakhulu ngokuhlaziya umsebenzi wabathengi eziteshini eziningi nokubuyekeza umlando wokuthenga nokuthandwayo kwamakhasimende (ngaleyo ndlela, kuphakamisa okuqukethwe komuntu siqu nakakhulu). Kuyasiza ekuthuthukiseni ukuqonda okuningiliziwe nokwenza komuntu siqu kwamakhasimende.

Ukugcinwa kwemishini

Ukwehluleka kwezisetshenziswa kungafaka ukuphila engozini futhi kuphumele ekulahlekelweni okukhulu kwezimali kwenkampani. Ngokuhlanganisa imishini ye-IoT nezingxenye, kungenzeka ukuthi uxwayise abasebenzi kusenesikhathi futhi ugweme ukuwohloka okumba eqolo.

Ukuthuthukiswa kokuthengisa

Amabhizinisi angasebenzisa ama-algorithms okufunda komshini kudatha yokuthenga ukuze abikezele ukuthi amakhasimende azosabela kanjani ekuthengisweni okuhlukahlukene noma okunikezwayo okudayiswa kakhulu.

Izibalo zokubikezela zebhizinisi

Amabhizinisi namuhla afuna izibikezelo zokudala imikhiqizo engcono, ukukhomba izindlela ezintsha zokusebenzela imakethe, nokunciphisa izindleko zokusebenza. Izibalo eziqagelayo zihlangabezana nalezi zidingo ngokuhlanganisa ukufunda komshini nobuhlakani bebhizinisi ukubikezela imiphumela yesikhathi esizayo.

Indlela iwusizo ikakhulukazi ekwenzeni "kuthiwani uma?" izimo ezithinta ukwethembeka kwekhasimende futhi zisekela izinqumo zezinto eziningi. Cabanga ngezinsizakalo zokusakaza ezifana ne-Netflix, enikeza izincomo zomkhiqizo kumakhasimende abo ngokusekelwe kwinhlanganisela yokuthenga kwangaphambilini kanye nezintandokazi zeqembu eliqhathanisekayo, ngaleyo ndlela kuthuthukiswe kokubili ulwazi lomthengi nezinombolo zokuthengisa.

Futhi, njengoba inhlangano yakha isizindalwazi sedatha nezibikezelo, imbuyiselo ekutshalweni kwayo kuzibalo ezibikezelayo iyaphindaphindeka, ikakhulukazi uma ihlanganiswe nomzamo ohambisanayo wokwenza ngokuzenzakalelayo ukuhamba komsebenzi okuthuthukiswe ithimba layo lezibalo. I-automation inciphisa izindleko zezibikezelo futhi inyusa imvamisa izibikezelo ezintsha ezingenziwa ngayo, okuvumela amaqembu ezibalo ukuthi aphishekele imikhondo emisha yokuqamba okusha okuqhubekayo.

Ngakho-ke, khumbula ukuthi ukuhlaziya okubikezelayo kuvumela izinkampani ukuthi zihlele, zilindele futhi zifinyelele kangcono imiphumela efiselekayo ngokusebenzisa idatha. Ngokusho okumbalwa, izinhlangano zingasebenzisa ukuhlaziya okubikezelayo ukuze:

• Thola ukubuka okungu-360-degree kwekhasimende okususelwe ekuziphatheni kwangaphambilini namanje.
• Thola ukuthi yimaphi amakhasimende enza inzuzo kakhulu.
• Lungiselela imikhankaso yakho yokumaketha ukuze ibe ngeyakho kakhulu kukhasimende ngalinye.
• Linganisela isidingo sesikhathi esizayo semikhiqizo namasevisi ahlukahlukene
• Khulisa ukulawulwa kwakho kwezinhlekelele.
• Nikeza izinsiza ngendlela yamasu ukuze kwandiswe imbuyiselo.
• Qhubeka namathrendi akamuva ukuze uthole umkhawulo wokuncintisana.

Ukuze usebenzise izibalo zokubikezela, ibhizinisi kufanele liqale defiqeda umgomo webhizinisi, njengokukhulisa imali engenayo, ukwenza lula imisebenzi, noma ukuthuthukisa ukusebenzelana kwamakhasimende. Inhlangano ingabese isebenzisa isisombululo sesofthiwe esifanelekile ukuze ihlunge amanani amakhulu edatha ehlukahlukene, ithuthukise amamodeli ezibalo ezibikezelayo, futhi ikhiqize imininingwane ebambekayo ukuze isekele lowo mgomo.

Imicabango yokugcina kumasu okubikezela amamodeli

Izindlela ezithuthukile zokuhlaziya ezibikezelayo manje sezisetshenziswa kabanzi ebhizinisini, okuvumela izinhlangano ukuthi zisebenzise idatha enkulu ukuze zilindele ubungozi namathuba. Izinkampani zingasebenzisa isofthiwe yezibalo ezibikezelayo esikhundleni sokuqagela ukuze zakhe imodeli elindele isimo okungenzeka sisekelwe kudatha yomlando futhi inikwe amandla izibalo zekhompyutha. 

Ngokusebenzisa izibalo ezibikezelayo, izinhlangano ezingasebenzisi ubungozi bedatha yazo ngokuwela ngemuva kwezimbangi zazo ezisekelwe kwisibikezelo sezulu. Futhi uma isetshenziswa ezingeni lebhizinisi, ingaholela kumakhasimende ajabule, azibophezele kakhudlwana kanye nemiphumela ephoqayo - izinzuzo ezitholwa abantu abasheshe bazithole sebevele bazivuna.